(Im-)prove your social media-skills
Our SOCIAL MEDIA SIMULATOR simulates a web-community and the participants take roles of users or fanpage-administrators. The user interfaces and functions are similar to facebook or twitter:
Risk-free practice
The SOCIAL MEDIA SIMULATOR is able to imitate prevalent social networks lifelike and in real-time. The expectable experiences from a training are close to reality.
You define the scenarios
Simulated stakeholders and journalists can extend the social media simulation. This allows to manage different interest groups at the same time (optionally simulated by our professionals).
Together with our customers, we design individual crisis scenarios based on an audit.
We develop specific content for each scenario – no matter if text, picture or video.
The social media simulation is leaded and moderated by our experts.
After each simulation we examine the processes with the participants to define key-learnings.
Social media simulation in teams
The participants of the social media simulation form two teams: attackers and defenders (fanpage-administrators). Each scenario takes between 15 and 20 minutes plus time for analysis. We recommend different team-divisions for each simulation.
A session in the SOCIAL MEDIA SIMULATOR contains between 2 and 4 simulations, depending on length and complexity of each scenario. After each simulation, the process of crisis management will be evaluated.
Social media simulation in crisis trainings
In this setup the social media simulation complements general crisis trainings. It creates a lifelike media landscape, which has to be considered in crisis management and crisis communication. A team of attackers (alternatively our advisors) simulates a community by asking questions, discussing the themes and passing criticism.
The aim of the participants is an effective social media crisis communication. Because other necessary operations of crisis management must not be neglected, the training teaches to master crises multidimensional.
